Aspecta by Metroflor website enhancements continue

Norwalk, Conn.—Metroflor Corporation continues to evolve its website for the Aspecta range of commercial LVT flooring. Building upon the first phase enhancements—which featured new graphics, a revitalized look and feel, and improved navigation—the second phase features provide the capability for users to set up profiles and project folders. Declare Labels for all Aspecta products have also been published on the site in six languages.

Following are the new features on the website:

  • The “Installation” page features a dynamic presentation of Aspecta project installations; each dedicated page has links to the relevant products used and a downloadable PDF of each installation case study.
  • The “Media” tab houses the entire Aspecta video library.
  • The new “SpecBoard” feature for pending projectsenables site users to register and create their own SpecBoards for pending projects. Users can add Aspecta product photos and technical and sustainability documents to their SpecBoard. This feature allows for multiple SpecBoards for multiple and varied projects.
  • The “Press Releases” tab links to the newsroom with press releases and articles featuring Aspecta. The Aspectives blog will be coming soon as well.

“Discovering and specifying Aspecta is quicker and easier thanks to the latest enhancements on,” said Gary Keeble, director of marketing for Metroflor. “Our improved product pages for the entire range are more dynamic than ever before, with feature-rich capabilities, including our new SpecBoard tools. Architects, designers and end users now have a wealth of technical, sustainability and maintenance information at their fingertips, coupled with the ability to set up and customize their own project folders.”

Visit for more information. Follow Aspecta on Twitter @aspectaflooring.

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