Beauflor USA debuts Eternity, its first water resistant laminate

A beautiful floor with superior durability and water resistance is the essence of Eternity, a new laminate collection manufactured in Belgium and sold by Beauflor USA.

Eternity, sold by Beauflor USA

White, Ga.– A beautiful floor with superior durability and water resistance is the essence of Eternity, a new laminate collection manufactured in Belgium and sold by Beauflor USA.

The Eternity collection is constructed on an extra thick, moisture resistant plank that is treated with water repelling technology to add protection against spills, stains and impacts. The planks have an overall 14mm thickness and an AC5 wear rating. With eight new on-trend colors, ranging from light gray to dark brown and in-register embossing, Eternity is said to have the look of luxury living and feel of an authentic hardwood floor. 

Eternity’s water repellant planks make cleaning spills and removing stains easy. It is also suitable for bathroom and kitchen areas. Each plank is equipped with a 2mm thick pad that increases underfoot comfort, reduces noise and covers small subfloor imperfections. The attached pad reduces the cost of installation because no additional underlayment is required.

The planks are built with a 5G locking system that is said to make it easier and faster to install and locks out spills for up to 72 hours. The floor is backed by a 72-hour topical water warranty that guarantees that the floor will withstand spills as long as they are removed within 72 hours. Plus, it comes with a 15-year commercial warranty. Coordinating moldings are also available.

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